The Golden Apple Quality Improvement Initiative is a new program aimed at increasing food safety in New York City's food service establishments. It provides both assistance and incentive to achieve and maintain the highest standards in food safety.

The Golden Apple Award will serve as a mark of superior food safety standards. The award consists of a 1-year certificate and decal that can be prominently displayed to the public, allowing potential patrons to immediately identify establishments that meet the Department of Health and Mental Hygiene's (DOHMH) highest food safety standards.

Food service establishments qualify for the award by having an exemplary inspection record, completing food protection and quality improvement courses, and demonstrating a serious commitment to food safety by having a quality improvement system in place.